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Chanel is blazing the beauty game trail with the launch of Boy de Chanel, its very first makeup line for men. Poised to launch on September 1st 2018, the debut collection is set for initial. Chanel’s Boy de Chanel is the most exciting men’s line since, well, men .
Chanel is blazing the beauty game trail with the launch of Boy de Chanel, its very first makeup line for men. Poised to launch on September 1st 2018, the debut collection is set for initial. Chanel’s Boy de Chanel is the most exciting men’s line since, well, men stopped using beard oils and growing facial hair. This is a product line that is really going to open up beauty conversations for most guys. Two years ago Chanel launched Boy de Chanel, a male makeup line that celebrated a modern, more fluid interpretation of masculinity through cosmetics.
Explore the CHANEL essential line of Boy de CHANEL to fully craft your perfect look. Boy de Chanel Review: I Tried Chanel’s Makeup for Men. When I heard that Chanel was launching their first made-for-men cosmetics line I of course was intrigued. Chanel has been leading beauty trends in the industry for years and the launch of Boy de Chanel was just another step further.
The three-piece collection, called Boy de Chanel, is comprised of a colorless lip balm, a waterproof eyebrow pencil, and the aforementioned foundation, all wrapped in vaguely masculine navy blue packaging.
Boy De Chanel - the Chanel make up for men - is here and it’s not just all about that base. GQ’s Style And Grooming Director put his best face forward and put it to the test. This week, WWD announced that Chanel is launching a “men’s makeup collection“, Boy de Chanel, arriving first in South Korea on September 1. The headline piqued my interest, not because a legacy luxury brand was targeting men with cosmetics, but in addition to Chanel’s established success with previous Boy products, there’s been a . While men have always been able to purchase cosmetics and skincare products, most luxury brands dedicate their personal care resources to female consumers. By appealing to men beyond masculine fragrances, Chanel can reach a new market and present a forward-thinking identity.
With the mass appeal of the actor/model and the fact that a majority of South Korean men already do some sort of beauty regime regularly, Chanel hopes to see massive success in that market. They’re aiming to start selling the makeup online in November and having a North American retail launch in early 2019.
Chanel is blazing the beauty game trail with the launch of Boy de Chanel, its very first makeup line for men. Poised to launch on September 1st 2018, the debut collection is set for initial. Chanel’s Boy de Chanel is the most exciting men’s line since, well, men stopped using beard oils and growing facial hair. This is a product line that is really going to open up beauty conversations for most guys. Two years ago Chanel launched Boy de Chanel, a male makeup line that celebrated a modern, more fluid interpretation of masculinity through cosmetics.Explore the CHANEL essential line of Boy de CHANEL to fully craft your perfect look.
Boy de Chanel Review: I Tried Chanel’s Makeup for Men. When I heard that Chanel was launching their first made-for-men cosmetics line I of course was intrigued. Chanel has been leading beauty trends in the industry for years and the launch of Boy de Chanel was just another step further.
The three-piece collection, called Boy de Chanel, is comprised of a colorless lip balm, a waterproof eyebrow pencil, and the aforementioned foundation, all wrapped in vaguely masculine navy blue packaging. Boy De Chanel - the Chanel make up for men - is here and it’s not just all about that base. GQ’s Style And Grooming Director put his best face forward and put it to the test. This week, WWD announced that Chanel is launching a “men’s makeup collection“, Boy de Chanel, arriving first in South Korea on September 1. The headline piqued my interest, not because a legacy luxury brand was targeting men with cosmetics, but in addition to Chanel’s established success with previous Boy products, there’s been a .
While men have always been able to purchase cosmetics and skincare products, most luxury brands dedicate their personal care resources to female consumers. By appealing to men beyond masculine fragrances, Chanel can reach a new market and present a forward-thinking identity.
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