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0 · Breitling new show
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3 · Breitling georges kern
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The encounter between Georges Kern and long-time Breitling collector turned brand historian . Designed as a new way for Breitling to communicate with members of the press, retail partners and distributors, the Breitling Summit .The encounter between Georges Kern and long-time Breitling collector turned brand historian Fred Mandelbaum in the early days of Breitling's new ownership reshaped the brand's development path, giving rise to a new aesthetic known as “modern retro.”
Designed as a new way for Breitling to communicate with members of the press, retail partners and distributors, the Breitling Summit acted as a sort of follow up to Baselworld with an extended look at some of the latest models to be added to Breitling's range. Kern has only been CEO of Breitling for around 12 months now, but it's fair to say he .
Kern has brought Breitling down from the skies to reorganise its watch collections according to three pillars – air, sea and land. Breitling will concentrate, Kern said, on what it does best: analog timekeepers with mechanical movements. Quartz-powered pieces like the Skyracer will be phased out, but popular outliers like the Breitling Emergency will remain. George Kern, famous for his turnaround of sleepy watch brand IWC is now planning to lend his Midas touch to Breitling.
Some three years ago, Georges Kern sent shockwaves through the world of luxury watchmaking by quitting a senior leadership role at Richemont Group to take the helm at Breitling. To say he has since made his mark on the 136-year-old business is something of an understatement. It is five years since Georges Kern blindsided the Richemont Group by announcing he was off to head up Breitling, the independent Swiss watch company. The former IWC Schaffhausen chief. To recap, after only six months at the helm, Georges Kern, the new head of Breitling, has gone on a world tour to introduce the Navitimer 8 and the brand’s new marketing mission. If that wasn’t ambitious enough, Breitling made a . Eight months into his role as chief executive of Breitling, the Swiss brand best known for its masculine pilots’ watches, Georges Kern is a man on the go.
In recent years, Breitling, under CEO Georges Kern, has been reducing its portfolio and case sizes rather significantly, a move that comes as part of the storied watch house's masterful ethos of walking a fine line between honouring its past while simultaneously speaking to new audiences.
Breitling new show
The encounter between Georges Kern and long-time Breitling collector turned brand historian Fred Mandelbaum in the early days of Breitling's new ownership reshaped the brand's development path, giving rise to a new aesthetic known as “modern retro.” Designed as a new way for Breitling to communicate with members of the press, retail partners and distributors, the Breitling Summit acted as a sort of follow up to Baselworld with an extended look at some of the latest models to be added to Breitling's range. Kern has only been CEO of Breitling for around 12 months now, but it's fair to say he .
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Kern has brought Breitling down from the skies to reorganise its watch collections according to three pillars – air, sea and land. Breitling will concentrate, Kern said, on what it does best: analog timekeepers with mechanical movements. Quartz-powered pieces like the Skyracer will be phased out, but popular outliers like the Breitling Emergency will remain. George Kern, famous for his turnaround of sleepy watch brand IWC is now planning to lend his Midas touch to Breitling.
Some three years ago, Georges Kern sent shockwaves through the world of luxury watchmaking by quitting a senior leadership role at Richemont Group to take the helm at Breitling. To say he has since made his mark on the 136-year-old business is something of an understatement. It is five years since Georges Kern blindsided the Richemont Group by announcing he was off to head up Breitling, the independent Swiss watch company. The former IWC Schaffhausen chief. To recap, after only six months at the helm, Georges Kern, the new head of Breitling, has gone on a world tour to introduce the Navitimer 8 and the brand’s new marketing mission. If that wasn’t ambitious enough, Breitling made a .
Breitling navitimer
Eight months into his role as chief executive of Breitling, the Swiss brand best known for its masculine pilots’ watches, Georges Kern is a man on the go.
Breitling movie
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breitling 2018 announcement kern|Breitling navitimer
