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Gucci creative director Alessandro Michele has designed a pair of neon-coloured, digital-only trainers that people can try on using augmented reality and "wear" in photographs . Gucci is expanding its presence on Roblox, a metaverse and gaming platform, with a virtual two-week art installation, Vogue Business can exclusively reveal. It’s building . Today, Gucci opens the virtual doors of Gucci Cosmos Land, an immersive digital experience in blockchain-based metaverse world The Sandbox. It offers a digital interpretation . Gucci creative director Alessandro Michele has designed a pair of neon-coloured, digital-only trainers that people can try on using augmented reality and "wear" in photographs for social media.
Gucci is expanding its presence on Roblox, a metaverse and gaming platform, with a virtual two-week art installation, Vogue Business can exclusively reveal. It’s building brand awareness among some very young customers.
Today, Gucci opens the virtual doors of Gucci Cosmos Land, an immersive digital experience in blockchain-based metaverse world The Sandbox. It offers a digital interpretation of the physical Gucci Cosmos exhibit currently open in London, and both serve as a journey through the brand’s 102-year history.
A multi-directional exploration of digital creativity, NFTs and other 3-based wonders arise in surprising forms. Available now on GUCCI® VAULT.
Major fashion brand Gucci launched an exciting new metaverse experience complete with games and NFTs. Find out what this means for the future of luxury fashion. Gucci’s virtual world is now open on digital real estate platform The Sandbox, expanding its Gucci Vault metaverse hub and making it the first major fashion brand to have its own space on the platform.
Gucci’s first virtual sneaker, the Gucci Virtual 25 is defined by neon colors, a dial that winds together the high-top in place of laces and is named after the Creative Director’s favorite number. Try on the shoe virtually and take an image or a record a video to share digitally. Gucci is diving into virtual luxury footwear with a new exclusively digital pair of sneakers called The Gucci Virtual 25 that can be “worn” in augmented reality (AR) or used in partnered.
The project launches the Gucci Virtual 25. The bold pair of digital sneakers can be purchased via the Gucci app and worn in augmented reality (AR) concepts and in partner apps such as Roblox and VRChat, a multiplayer online virtual reality social platform.
Gucci launches the Gucci Virtual 25. The bold pair of digital sneakers can be purchased via the Gucci app and worn in augmented reality (AR) concepts and in partner apps such as Roblox. Gucci creative director Alessandro Michele has designed a pair of neon-coloured, digital-only trainers that people can try on using augmented reality and "wear" in photographs for social media. Gucci is expanding its presence on Roblox, a metaverse and gaming platform, with a virtual two-week art installation, Vogue Business can exclusively reveal. It’s building brand awareness among some very young customers.
Today, Gucci opens the virtual doors of Gucci Cosmos Land, an immersive digital experience in blockchain-based metaverse world The Sandbox. It offers a digital interpretation of the physical Gucci Cosmos exhibit currently open in London, and both serve as a journey through the brand’s 102-year history.A multi-directional exploration of digital creativity, NFTs and other 3-based wonders arise in surprising forms. Available now on GUCCI® VAULT. Major fashion brand Gucci launched an exciting new metaverse experience complete with games and NFTs. Find out what this means for the future of luxury fashion.
Gucci’s virtual world is now open on digital real estate platform The Sandbox, expanding its Gucci Vault metaverse hub and making it the first major fashion brand to have its own space on the platform.Gucci’s first virtual sneaker, the Gucci Virtual 25 is defined by neon colors, a dial that winds together the high-top in place of laces and is named after the Creative Director’s favorite number. Try on the shoe virtually and take an image or a record a video to share digitally. Gucci is diving into virtual luxury footwear with a new exclusively digital pair of sneakers called The Gucci Virtual 25 that can be “worn” in augmented reality (AR) or used in partnered. The project launches the Gucci Virtual 25. The bold pair of digital sneakers can be purchased via the Gucci app and worn in augmented reality (AR) concepts and in partner apps such as Roblox and VRChat, a multiplayer online virtual reality social platform.
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